With more than 2.5 billion active users, Facebook is undoubtedly the number one social media platform in the world. It is used by businesses in many ways to increase their sales, and a direct route is through advertising on this social media giant. An average person spends nearly 75% of his time on the internet on social media. If this time on the web is 6 hours, you can imagine the kind of returns you can get by advertising on social media.
However, Facebook is not the only social media platform where you can advertise to catch the attention of your target group of customers and can get very costly when not used properly. Here are some excellent Facebook ads alternatives for you in 2020.
Twitter is a hot social media platform with lots and lots of celebrities using it to share their views and opinions about the world. If a sizeable portion of your prospective customers spends time on Twitter, advertising on this social media platform can bring beautiful results for your business. With 500 million tweets daily, you can imagine the time Twitter users spend on this digital platform.
Instagram ads
Instagram is a social media platform that thrives on images and videos. Celebrities have millions of followers on this platform that is gaining in popularity with each passing day. There are nearly 75 million daily active users and close to 300 million monthly active users on Instagram. It means you can advertise without thinking twice on this platform. Make sure your ads contain stunning photos as Instagram is mainly a visual platform.
Google ads
Google remains number one in terms of ad revenue far ahead of Facebook, even today. Of course, Facebook is giving a tough time to Google, but if you see that nearly 70000 search queries are made on Google every second around the world, you know that Google is the boss when it comes to massive reach and exposure to your ads. With Google, you can advertise on its search network or advertise on websites where you believe your prospective customers go and spend time. People clicking on your ads are already interested in products and services sold by you. It is the most significant advantage of advertising on Google.
YouTube ads
YouTube is the number one video-sharing platform in the world. Everyone owning a smartphone visits YouTube several times daily to watch videos of his choice. You can place ads for your business that will be shown to your target group of customers when they click on YouTube and go on to watch videos of their choice. YouTube has a reach more potent than any cable network on people of all ages. With more than 2 billion active users, this is one platform that you cannot afford to miss to promote your business. If you can make short and exciting video clips to promote your business, there is no better platform than YouTube for advertising.
Clickz.io platform ads
Instead of opting for only one advertising channel, clickz.io let you blast your promotion on multiple channels and technologies at the same time, maximizing your exposure and minimizing your expenses.
Clickz.io is a new b2b lead generation platform for marketing Pros for the tech and startup niche. Start your campaign today, and increase your sales by getting your message to the right people at the right time.
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